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No one goes there any more, it’s too crowded.
Seth’s Blog: “No one goes there any more, it’s too crowded”

Source: sethgodin.typepad.com

    • #Seth Godin
    • #Friendship paradox
    • #marketing
  • 4 months ago
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'\x3ciframe width=\x22500\x22 height=\x22300\x22 src=\x22http://www.youtube.com/embed/Q3V5S7NhvcA?wmode=transparent\x26autohide=1\x26egm=0\x26hd=1\x26iv_load_policy=3\x26modestbranding=1\x26rel=0\x26showinfo=0\x26showsearch=0\x22 frameborder=\x220\x22 allowfullscreen\x3e\x3c/iframe\x3e'

Do you drive mediocrity?

Check out their website: http://2011mediocrity.com/

Brilliant. I love it!

Source: subaru.com

    • #mediocrity
    • #cars
    • #fun
    • #marketing
    • #products
    • #design
  • 1 year ago
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Liquid mountaineering - exposed!

As predicted…. Hi-Tec having fun with your mind!

Source: thedailymaverick.co.za

    • #fun
    • #marketing
    • #viral
  • 1 year ago
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Early Bird Special!

I have been meaning to post these pics I took of my PO Box reminder.

“Amount due: R287.00. If paid before Dec 2009 you only pay R285.00”

Seriously!

What the heck were the South African Post Office thinking?

A whole 2 Rand saving! What can you actually do with 2 rondt these days? Back in the days when 2 rondt looked like this, you could probably buy a movie ticket or something. But in 2010?

Did the South African Post Office sales & marketing executive really think that this would be an incentive for me to rush over and stand in the queue to get this incredible cash saving? I am sure the additional processing cost and admin on the transaction with early bird discount costs more than R2.

Oy vey.

    • #marketing
    • #South Africa
  • 1 year ago
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GMail’s Invite Marketing Coup Was a Myth
“People were selling their souls on the Internet for invites,” said Arielle Reinsten, Product Marketing Manager for GMail, at SXSW Interactive today. “But it wasn’t a marketing idea at all (to offer invites). We were worried about capacity. It was an engineering decision that was seen as marketing.”
Read the full article here » louisgray.com: GMail’s Invite Marketing Coup Was a Myth
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GMail’s Invite Marketing Coup Was a Myth

“People were selling their souls on the Internet for invites,” said Arielle Reinsten, Product Marketing Manager for GMail, at SXSW Interactive today. “But it wasn’t a marketing idea at all (to offer invites). We were worried about capacity. It was an engineering decision that was seen as marketing.”

Read the full article here » louisgray.com: GMail’s Invite Marketing Coup Was a Myth

Source: blog.louisgray.com

    • #Google
    • #GMail
    • #marketing
    • #tech
  • 1 year ago
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How Crocs Crashed
The once iconic shoe is now ridiculed by many of it’s former fans. With sales nearly hitting a billion dollars in 2007, Crocs failed to follow some basic business and branding priciples.
Read Laura Ries’ post here: Ries’ Pieces: How Crocs Crashed
I have read quite a few of her (and her father’s) books - see more here and would recommend them any time.
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How Crocs Crashed

The once iconic shoe is now ridiculed by many of it’s former fans. With sales nearly hitting a billion dollars in 2007, Crocs failed to follow some basic business and branding priciples.

Read Laura Ries’ post here: Ries’ Pieces: How Crocs Crashed

I have read quite a few of her (and her father’s) books - see more here and would recommend them any time.

Source: ries.typepad.com

    • #Crocs
    • #marketing
    • #brands
    • #business
  • 2 years ago
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Flow with the go

Nine simple practices to improve your branding - by Gu Kawasaki

via The Art of Branding

Source: smbmarketingguide.com

    • #marketing
  • 2 years ago
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zen bones...

Steve Mathew's Blog

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OK, so why the zen bones thing?

About 20 years ago I stumbled upon a book called "Zen Flesh, Zen Bones". Being vegetarian - the "flesh" bit didn't grab me, but the short pithy Zen stories inside it, did.

Ever since then my web nick has been zenbones, my Hotmail, my Gmail address, you name it. It's kinda stuck.

Is the blog about Zen? Nope.


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